Online MLM: Why It Is Important to Prioritize Your Activities

So you have this great online MLM marketing plan and then you totally bomb.

Life happens and a week passes before you realize that you haven’t done anything that you planned to do. What now? Easy …

Get back to basics.

The Importance of Basics in Online MLM
It’s really easy to become overwhelmed with an online MLM marketing campaign. When you create your plan, it all sounds so simple. It looks simple on paper. For instance, a recent DVD I watched on creating such a plan advised people to use the following online platforms to promote their businesses:

- Blog
- LinkedIn
- Facebook
- Twitter

That looks really simple, right? After all, it’s only four things. These days, any competent MLM multi-tasker should be able to handle four simple tasks, especially if you have a laptop, a web-capable phone, and other handy tools.

Not.

Doing online MLM consistently is like creating a new habit. It takes time. You run into discouraging roadblocks. You need a lot of persistence. That’s why it’s important to prioritize your online activities so that you CAN go back to basics when life goes haywire, which it will … that’s a guarantee.

How to Prioritize Your Online MLM Activities
Suppose you are following the four-item plan outlines above. How do you prioritize those activities? The most important item on that list is easy to pick out: your blog. Your blog is your online MLM home base while the other three social media platforms are media outposts that drive traffic back to your blog. Your home base outranks your media outposts because driving traffic to an empty home base is just silly.

So your blog is #1. That means that when everything goes to hell in a hand basket and you’ve neglected your online MLM business, you go back to your blog. That’s the most basic part of your online strategy. Start from there. If you planned to post to you blog twice a week, but haven’t posted for 2 weeks, then your first priority is to write two blog posts for the current week. Then write 2 more blog posts for the coming week to make sure you stay on track.

Once you are done writing, go back and look at the other social media platforms. To figure out how to prioritize these, ask yourself the following questions:

- Which one is easiest for you to handle?
- Which one gives you the least technical trouble?
- Which one do you enjoy “playing with” the most?
- Which one brings you the most promising leads and most productive interaction?

Based on these questions, you should be able to put your media outposts in order of importance.

For instance, I know one online MLM business builder who is very fast and productive on Twitter. She’s direct and to-the-point, and doesn’t enjoy a lot of excessive chatting. She likes the 140-character limit on tweets. On the other hand, she finds LinkedIn difficult to navigate, and often has to spend up to 30 minutes asking for a recommendation or finding a question to answer. Facebook falls somewhere in the middle, being easy to navigate but not producing as much activity as Twitter. So her media outposts rank, in order of importance this way:

1. Twitter
2. Facebook
3. LinkedIn

Does that make sense to you? Based on these questions you should be able to easily rank your online activities to promote your MLM business. Better still, when you find yourself off track, having a prioritized list will help you get back to basics, and get right back on track.

Best of all, this “back to basics” approach keeps you from getting overwhelmed and deciding that the online MLM thing is “all to much.” When people get there, they tend to chuck the whole thing in the trash … and walk away from a golden opportunity.

What a waste! Don’t throw the baby out with the bathwater when life gets in the way of your online MLM business. Just get back to basics!

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to have future articles delivered to your feed reader. Or contact me if you want to join our MLM team. We are teaching people to dive into online MLM head first … successfully! I’m holding out for a few good people. Really.

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